The Spark Foundation is a locl 501(c)(3) non-profit organization that strives to create a positive impact in the community by providing increased access to health and fitness education and opportunities. The Spark Foundation supports pioneering projects around health and fitness through its keystone fund with Fayetteville Public Education Foundation as well as mini-grants for area schools and clubs.
Spark is known for its annual races: the Cow Paddy Run, the Nutty Runner 5K, and the Hero Half Marathon, which is co-presented with IAFF Local 2866.